Msg: 3649 *Conference*
12-26-92 14:09:54
From: RICHARD HANSON
To : JOE STEPHAN
Subj: REPLY TO MSG #3647 (PORTABLE 100 CONTEST)
Yup... that's the one. Check it out. Oh, by the way, I received only a handful of responses. Less then 10 and much less then I expected. This tells me a whole bunch about Portable 100 readers. They either don't read the mag as soon as it comes in, or don't read everything for detail. If, however, they do read the mag, and read my newsletter, they either don't care to try, or don't know the answers. In either case, the reaction is so low that I am considering drastically reducing my advertising support in Portable 100 mag; or whatever they call it, now. No need to throw money away. I'm rewriting my 1993 ad right now and am "seriously" considering a whole new direction.